Pardot
Pardot is a automate sales & marketing activities - nurture leads, assign leads, qualify leads, track prospect activity, & set up alerts & reports.
Market Share of Pardot
Current Customer(s)
31091
Market Share (Est.)
7.98%
Ranking
#3
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Sales Force Automation category are Salesforce CRM with 30.35%, ActiveCampaign with 14.53%, Leadfeeder with 7.58% market share.
| Technology | Domains | Market Share (Est.) | Versus page |
|---|---|---|---|
| Salesforce CRM | 118195 | 30.35% | Pardot vs Salesforce CRM |
| ActiveCampaign | 56582 | 14.53% | Pardot vs ActiveCampaign |
| Leadfeeder | 29525 | 7.58% | Pardot vs Leadfeeder |
| Marketo | 26653 | 6.84% | Pardot vs Marketo |
| QuickBase | 22270 | 5.72% | Pardot vs QuickBase |
| NetSuite | 19730 | 5.07% | Pardot vs NetSuite |
| Pipedrive | 15441 | 3.96% | Pardot vs Pipedrive |
| Infusionsoft | 13497 | 3.47% | Pardot vs Infusionsoft |
| Salesforce Sales Cloud | 4817 | 1.24% | Pardot vs Salesforce Sales Cloud |
| Salesforce App Exchange | 4740 | 1.22% | Pardot vs Salesforce App Exchange |
| SalesLoft | 4724 | 1.21% | Pardot vs SalesLoft |
| Verloop | 3464 | 0.89% | Pardot vs Verloop |
| Lattice | 3415 | 0.88% | Pardot vs Lattice |
| SugarCRM | 3389 | 0.87% | Pardot vs SugarCRM |
| Five9 | 2891 | 0.74% | Pardot vs Five9 |
| ONTRAPORT | 2796 | 0.72% | Pardot vs ONTRAPORT |
| Sage CRM | 2483 | 0.64% | Pardot vs Sage CRM |
| LeadDyno | 1449 | 0.37% | Pardot vs LeadDyno |
| Nimble | 1264 | 0.32% | Pardot vs Nimble |
| Zendesk Sell | 1128 | 0.29% | Pardot vs Zendesk Sell |
Popular Comparisons
Top Competitors and Alternatives of Pardot
The top three of Pardot’s competitors in the Sales Force Automation category are Salesforce CRM with 30.35%, ActiveCampaign with 14.53%, Leadfeeder with 7.58% market share.
Pardot vs Salesforce CRM
Pardot vs ActiveCampaign
Pardot vs Leadfeeder
Pardot vs Marketo
Pardot vs QuickBase
Pardot vs NetSuite
Pardot vs Pipedrive
Pardot vs Infusionsoft
Customers of Pardot
Around the world in 2025, over 31059 companies have started using Pardot as Sales Force Automation tool.
| Customers | Employee Range | City | Region | Country | Social Links |
|---|---|---|---|---|---|
| Henry Schein | 10,000+ | Melville | New York | United States |     |
| United Rentals | 10,000+ | Stamford | Connecticut | United States | |
| Cargill | 10,000+ | Wayzata | Minnesota | United States | |
| Delhivery | 10,000+ | Gurgaon | Haryana | India | |
| Syneos Health | 10,000+ | Morrisville | North Carolina | United States | |
| University Of Illinois | 10,000+ | Champaign | Illinois | United States | |
| Tokio Marine & Nichido Fire Insurance | 10,000+ | Tokyo | Tokyo | Japan | |
| Jardine Cycle & Carriage Ltd | 10,000+ | Singapore | Central Singapore | Singapore | |
| Dow | 10,000+ | Midland | Michigan | United States | |
| Equifax | 10,000+ | Atlanta | Georgia | United States | |
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Pardot Customers by Products and Services
The top three products and services offering customers that use Pardot for Sales Force Automation are Marketing (464), Saas (412), Consulting (402).
Customers
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Pardot Customers by Employee Size
The majority of Pardot's customers for the sales-force-automation category fall in the company size of 20 - 49 employees (7497 companies), 100 - 249 employees (7079 companies), 250 - 499 employees (3907 companies).
Employee Size
Pardot Customers by Geography
The top three geographies of Pardot for sales-force-automation are the United States with 17803(64.28%), United Kingdom with 2254(8.14%), Japan with 1936(6.99%) customers respectively.
Customers
Employees of Pardot
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FAQ
Find answers to the most often asked questions by users.
Who are the top Pardot competitors?
Pardot’s Top competitors in the sales-force-automation category are Salesforce CRM, ActiveCampaign, Leadfeeder. You can view a full list of Pardot competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of Pardot and 40,000 other technologies on the internet. You can also compare Pardot and its feature with top competitors here : Pardot vs Salesforce CRM Pardot vs ActiveCampaign Pardot vs Leadfeeder.
What is Pardot customer distribution based on company size?
What is Pardot market share in the sales-force-automation?
What are the top countries that use Pardot?
What are the top industries that use Pardot?
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