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YouGov

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YouGov is a global public opinion, data research and analytics company providing highest quality brand tracking, brand health analysis, audience profi...Read more

Audience Insights
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Market Share of YouGov

Current Customer(s)

5296

Market Share (Est.)

5.25%

Ranking

#7

Top Competitors and Alternatives of YouGov

The top three of YouGov’s competitors in the Audience Insights category are FullStory with 18.67%, Amplitude with 17.98%, Quantcast Measure with 16.56% market share.

TechnologyDomainsMarket Share (Est.)Versus page
FullStory1883618.67%YouGov vs FullStory
Amplitude1814117.98%YouGov vs Amplitude
Quantcast Measure1670916.56%YouGov vs Quantcast Measure
Sitecore92689.18%YouGov vs Sitecore
Nielsen78527.78%YouGov vs Nielsen
Parse.ly69796.92%YouGov vs Parse.ly
LogRocket43674.33%YouGov vs LogRocket
BlueCava27902.76%YouGov vs BlueCava
Viafoura17651.75%YouGov vs Viafoura
Piano ID15661.55%YouGov vs Piano ID
GlobalWebIndex14211.41%YouGov vs GlobalWebIndex
InfOnline8940.89%YouGov vs InfOnline
Alliant7430.74%YouGov vs Alliant
Jebbit6950.69%YouGov vs Jebbit
UserTesting5750.57%YouGov vs UserTesting
Resonate4280.42%YouGov vs Resonate
Talkwalker4250.42%YouGov vs Talkwalker
Wayin4210.42%YouGov vs Wayin
Trialfire2880.29%YouGov vs Trialfire
Synthesio1760.17%YouGov vs Synthesio
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Popular Comparisons

Top Competitors and Alternatives of YouGov

The top three of YouGov’s competitors in the Audience Insights category are FullStory with 18.67%, Amplitude with 17.98%, Quantcast Measure with 16.56% market share.

YouGov vs FullStory

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YouGov vs Amplitude

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YouGov vs Quantcast Measure

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YouGov vs Sitecore

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YouGov vs Nielsen

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YouGov vs Parse.ly

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YouGov vs LogRocket

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YouGov vs BlueCava

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Customers of YouGov

Around the world in 2025, over 5292 companies have started using YouGov as Audience Insights tool.

CustomersEmployee RangeCityRegionCountrySocial Links
Southern New Hampshire University10,000+HooksettNew HampshireUnited States
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Live Nation Entertainment10,000+Beverly HillsCaliforniaUnited States
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IPG10,000+New York CityNew YorkUnited States
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Electronic Arts10,000+Redwood CityCaliforniaUnited States
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GroupM10,000+New York CityNew YorkUnited States
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Accenture10,000+DublinLeinsterIreland
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CDC10,000+AtlantaGeorgiaUnited States
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TopGolf10,000+DallasTexasUnited States
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Barclays10,000+LondonEnglandUnited Kingdom
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Kindred Healthcare10,000+LouisvilleKentuckyUnited States
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YouGov Customers by Products and Services

The top three products and services offering customers that use YouGov for Audience Insights are Marketing (96), Advertising (87), Social Media (80).

Customers

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YouGov Customers by Employee Size

The majority of YouGov's customers for the audience-insights category fall in the company size of 0 - 9 employees (1898 companies), 20 - 49 employees (1361 companies), 100 - 249 employees (509 companies).

Employee Size

YouGov Customers by Geography

The top three geographies of YouGov for audience-insights are the United States with 3163(68.08%), United Kingdom with 580(12.48%), Spain with 275(5.92%) customers respectively.

Customers

Employees of YouGov

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Also see other Products/Services by YouGov in:

Gov Tech
Audience Insights

FAQ

Find answers to the most often asked questions by users.

Who are the top YouGov competitors?

YouGov’s Top competitors in the audience-insights category are FullStory, Amplitude, Quantcast Measure. You can view a full list of YouGov competitors here. 6sense uses advanced data mining and AI algorithms to track customers and competitors of YouGov and 40,000 other technologies on the internet. You can also compare YouGov and its feature with top competitors here : YouGov vs FullStory YouGov vs Amplitude YouGov vs Quantcast Measure.

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What is YouGov customer distribution based on company size?

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What is YouGov market share in the audience-insights?

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What are the top countries that use YouGov?

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What are the top industries that use YouGov?

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