Question 1

What are the different markets in which
        Smart AdServer and
        Workfront compete against each other?

Accepted Answer

Smart AdServer and
        Workfront compete against each other in
        the Advertising, Display Advertising, Ad Serving, Applications Suite, Campaign Management.

Question 2

How does the market share of
        Smart AdServer
        and Workfront compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Smart AdServer has a
        0.75%
        market share in comparison to
        Workfront’s
        0.67%.
        Since it has a better market share coverage,
        Smart AdServer holds the
        16th
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        Workfront holds the
        17th spot.

Question 3

How many customers are acquired by
        Smart AdServer and
        Workfront in the
        Advertising segment?

Accepted Answer

Smart AdServer has
        3,863 customers and
        Workfront has
        3,464 customers in the
        Advertising
        segment. Smart AdServer has
        399 more customers than
        Workfront in this category.

Question 4

What are the countries in which
        Smart AdServer and
        Workfront has more customers?

Accepted Answer

Smart AdServer has more customers in United States, Germany and United Kingdom.
Workfront has more customers in United States, United Kingdom and Canada.

Smart AdServer Vs Workfront : In-Depth Comparison

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