Question 1

What are the different markets in which
        Google Ads and
        Smart AdServer compete against each other?

Accepted Answer

Google Ads and
        Smart AdServer compete against each other in
        the Advertising, SEO And SEM, Ad Serving, Campaign Management, Display Advertising.

Question 2

How does the market share of
        Google Ads
        and Smart AdServer compare in the
        Advertising market?

Accepted Answer

In the Advertising market,
        Google Ads has a
        34.76%
        market share in comparison to
        Smart AdServer’s
        0.75%.
        Since it has a better market share coverage,
        Google Ads holds the
        1st
        spot in 6sense's Market Share Ranking Index for
        the Advertising category, while
        Smart AdServer holds the
        16th spot.

Question 3

How many customers are acquired by
        Google Ads and
        Smart AdServer in the
        Advertising segment?

Accepted Answer

Google Ads has
        179,253 customers and
        Smart AdServer has
        3,863 customers in the
        Advertising
        segment. Google Ads has
        175390 more customers than
        Smart AdServer in this category.

Question 4

What are the countries in which
        Google Ads and
        Smart AdServer has more customers?

Accepted Answer

Google Ads has more customers in United States, United Kingdom and Germany.
Smart AdServer has more customers in United States, Germany and United Kingdom.

Google Ads Vs Smart AdServer : In-Depth Comparison

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Comparing the customer bases of Google Ads and Smart AdServer

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