Question 1

What are the different markets in which
        Marketo and
        Lattice compete against each other?

Accepted Answer

Marketo and
        Lattice compete against each other in
        the Predictive Lead Scoring, Sales Force Automation, 360 Degree Feedback, Campaign Management, Data Analytics.

Question 2

How does the market share of
        Marketo
        and Lattice compare in the
        Sales Force Automation market?

Accepted Answer

In the Sales Force Automation market,
        Marketo has a
        5.72%
        market share in comparison to
        Lattice’s
        1.29%.
        Since it has a better market share coverage,
        Marketo holds the
        6th
        spot in 6sense's Market Share Ranking Index for
        the Sales Force Automation category, while
        Lattice holds the
        10th spot.

Question 3

How many customers are acquired by
        Marketo and
        Lattice in the
        Sales Force Automation segment?

Accepted Answer

Marketo has
        23,606 customers and
        Lattice has
        5,332 customers in the
        Sales Force Automation
        segment. Marketo has
        18274 more customers than
        Lattice in this category.

Question 4

What are the countries in which
        Marketo and
        Lattice has more customers?

Accepted Answer

Marketo has more customers in United States, United Kingdom and Canada.
Lattice has more customers in United States, United Kingdom and Canada.

Marketo Vs Lattice : In-Depth Comparison

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Comparing the customer bases of Marketo and Lattice

Comparing the market share of Marketo and Lattice

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