Question 1

What are the different markets in which
        Kantar and
        Key Survey compete against each other?

Accepted Answer

Kantar and
        Key Survey compete against each other in
        the Market Research, Customer Experience, Customer Satisfaction Ratings, Employee Engagement, Marketing Data.

Question 2

How does the market share of
        Kantar
        and Key Survey compare in the
        Market Research market?

Accepted Answer

In the Market Research market,
        Kantar has a
        0.64%
        market share in comparison to
        Key Survey’s
        0.08%.
        Since it has a better market share coverage,
        Kantar holds the
        10th
        spot in 6sense's Market Share Ranking Index for
        the Market Research category, while
        Key Survey holds the
        27th spot.

Question 3

How many customers are acquired by
        Kantar and
        Key Survey in the
        Market Research segment?

Accepted Answer

Kantar has
        1,822 customers and
        Key Survey has
        218 customers in the
        Market Research
        segment. Kantar has
        1604 more customers than
        Key Survey in this category.

Question 4

What are the countries in which
        Kantar and
        Key Survey has more customers?

Accepted Answer

Kantar has more customers in United States, United Kingdom and France.
Key Survey has more customers in United States, Belgium and Canada.

Kantar Vs Key Survey : In-Depth Comparison

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Comparing the customer bases of Kantar and Key Survey

Comparing the market share of Kantar and Key Survey

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